Conduit Statement of Approach
We work with our customers to create a sales framework tailored to their buyers. Sales Enablement becomes a force for helping buyers align their needs to our customers' solutions. Our secret ingredient: we lean our efforts towards the buying process. Why? Contact us to find out.
- Defining your Sales Enablement goals and metrics, such as:
- Increasing win rates
- Reducing sales cycle length
- Improving customer satisfaction
- Growing top-line revenue
- Perform a Sales Enablement maturity and gaps assessment.
- Identify the strengths and weaknesses of your sales team, content, tools, and processes.
- Each sales rep and leader takes our assessment.
- Define your Sales Enablement strategy and plan
- Determine how to bridge the gap and achieve your goals.
- Create key initiatives and activities.
- Identify the stakeholders and roles included in enablement.
- Define the resources and budget method for Sales Enablement.
- Create a Sales Enablement roadmap or charter.
- Implement and monitor
- Define how you will execute your plan and ensure alignment and adoption across your organization.
- Define how you will track and report your Sales Enablement metrics and outcomes
- Identify the feedback mechanisms and best practices you will use to optimize your Sales Enablement efforts.
- Create a platform or dashboard to manage and measure your Sales Enablement activities and results.